Creators by niche
Travel & luggage UGC that doesn't feel like an ad
Travel is the easiest category to dream about and the hardest to make feel honest. Creators on real trips do both.
What works
Three angles we keep coming back to
1
Shot on location
We match briefs to creators already going to the right places, which keeps budgets sensible.
2
Pack with me
A satisfying, practical format that shows capacity better than any spec sheet.
3
Things going wrong
Delayed flights and rainy days make the product the hero of a real story.
Formats
What to ask for
- Pack with me
- Airport test
- Itinerary reel
- What I would pack again
Hooks
Openers to steal
- “Two weeks in a carry-on, here is how”
- “Everything that went wrong in Lisbon”
- “The only travel gear I would buy twice”
Samples
How it might look
Tokyo
Lagos
São PauloIn the wild
A travel & luggage story
Sample stories and figures, shown for illustration.
Start your first travel & luggage brief
Send us a brief today and have your first videos in about a week. If your first campaign produces no collaborations, your first month is on us.